
Joyce Logic is a place to find inspirational products and ideas. Joyce Williams was diagnosed with breast cancer in 2017 after serendipitously discovering the BRCA2 mutation. She founded Keepers of the Flame Foundation® in 2022, a 501c3 supporting breast cancer patients physically and emotionally. She’s the author of Tokens of Courage and is known for teaching about the power of metaphorical snow. She encouraged her girls to begin The Snowflake Project to empower and uplift their local community through annual initiatives centered around the metaphor, “If acts of kindness are unique like snowflakes, then when we increase these acts, we get to see the snow.” Joyce Logic is here to spread hope and love – the two powerful forces that will change the world for the better!! Join Joyce Logic by reading her book and spreading her message.
Why Joyce Logic?
Fun Fact: When Joyce was in high school, she often approached solving math problems in a very different way. She’d use stories, dances, metaphors, and personification of numbers to make complex content less daunting (and fun!). It worked. In calculus, her teacher overheard her explaining how to solve a problem to a peer, smiled and said, “That’s Joyce Logic.” It became an endearing term used by Joyce’s friends and family to describe how Joyce looked at the world. Joyce Logic LLC is built for you to find a little inspiration…for you to find ways to approach the often complex and overwhelming life with a little shift in vision. It’s to help you find encouragement, hope, and a little bit of love.
Keepers of the Flame Foundation

Joyce is the founder of Keepers of the Flame Foundation, a 501c3 in Savannah, GA whose mission is to empower breast cancer patients to weather breast cancer both physically and emotionally.
They provide Mental Health Therapy and Hardship Support for those diagnosed with breast cancer.
The Snowflake Project

Joyce started the Snowflake Project with her girls in 2019. It’s a community-based philanthropy initiative, focusing on how each and every act of kindness changes the world for the better, and you’re NEVER too young to make that impact. “If acts of kindness are unique in their own beauty, like snowflakes, then when we increase these acts, we get to see the snow.”